Digital marketing is also referred to as ‘online marketing’, ‘internet marketing’ or ‘web marketing’.
Digital marketing is not just a buzzword thrown around at networking events. You need to understand the types of digital marketing at your disposal. There are a number of ways brands can use digital marketing to benefit their marketing efforts.
Types of Digital Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM) and Pay-Per-Click Advertising (PPC)
Social Media Marketing